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Strategic Account Planning
Research & Published Insight

In today’s business era, it is a given that, to be effective, salespeople need to embrace the art of negotiation. However, until now there have been few statistically sound studies that demonstrate the impact of negotiation skills development on sales account performance and business results.

Read Enhancing Account Performance Through Negotiation Skills to find out:

• The results of a recent study designed to assess the impact of investments targeting critical negotiation skills on sales account revenue performance
• Best practice performance metrics used to prove the impact of negotiation skills development and work performance
• The negotiation skills with the greatest positive impact on sales revenue performance and client relationships

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Strategic Account Planning
Featured Workshop

Major Sales Account Planning and Sales Strategy Training

The Major Sales Account Planning and Sales Strategy workshop is an intensive process, not a one time training event.

Sales professionals and sales teams prepare a strategic account plan for key current accounts to better influence, cross-sell, up-sell, inhibit competition, and drive business results.

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Strategic Account Planning
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